MEDIA | SKYWARD

Media PR

The JAL Group in-flight magazine, read by approx. 3.66 million passengers monthly.

[Potential monthly readers1
Domestic flights, approx. 2.90 million passengers; international flights, approx. 760,000 passengers
1.Monthly average in JAL Group monthly reports for fiscal 2018
*The number of copies published is not announced since a feature of in-flight magazines is that the same issue is read multiple times by seated passengers.
*For domestic flight specifications of Airbus A350-900 and Boeing 787-800 aircraft, all passengers could read in-flight magazine in e-book on personal monitor. There is no magazine in the seat pocket (from September 2019). Please note that advertisement is also posted on the e-book in these aircrafts.

[Main Content]
Overseas feature, domestic feature, interviews, columns, essays, JAL Group information, flight route maps, etc.

Inquiries Applications

Media Overview

Booking deadline: 65 days prior to publication
Submission deadline: around 25 days prior to publication

Form of publication Monthly (placed in-flight from the first to the last day of every month; published on the 27th of the previous month)2
Distribution method Seat pockets on JAL Group flights3
Dimensions H 280 mm × W 210 mm, thermally activated binding, all-color (four-color offset printing)

2. The first and last dates on which the magazine is placed in-flight may change slightly due to the state of preparation of aircraft.
3. It may not be placed on some flights due to the flight schedule or state of preparation of aircraft, etc.

Advertising rates

[Japanese page-based advertisements]

Space Listing fee (In yen excluding tax) Size
H×W
(mm)
Domestic Edition International Edition Dual Edition
Inside Front Cover DPS ¥2,900,000 ¥2,350,000 ¥4,550,000 280×420
2nd DPS after IFC DPS ¥4,400,000 280×420
FP, Facing Content ¥1,600,000 ¥1,250,000 ¥2,600,000 280×210
FP, Facing Editorial ¥1,550,000 ¥1,200,000 ¥2,350,000 280×210
Full Page (FP) ¥1,400,000 ¥1,100,000 ¥2,150,000 280×210
DPS ¥2,650,000 ¥2,150,000 ¥4,150,000 280×420
Back Cover/th> ¥2,250,000 280×200

[Foreign language-based advertisements]

Space Listing fee (In yen excluding tax) Size
H×W
(mm)
Domestic Edition International Edition Dual Edition
FP, Facing Content ¥1,250,000 ¥1,250,000 ¥2,300,000 280×210
Full Page (FP) ¥1,100,000 ¥1,100,000 ¥2,000,000 280×210
DPS ¥2,150,000 ¥2,150,000 ¥4,000,000 280×420

*In principle, we will create space for 2nd DPS after IFC DPS only for magazines that have both a domestic and international edition.
*For full page(FP),it is not possible to specify the facing page.
*Foreign language pages are in English or Simplified Chinese.

Page Image

Skyward is made available in both a domestic edition and an international edition.

Domestic Edition
International Edition

Points to note regarding advertising and promotion

  • or all media avertising, we will perform examination of your company (advertiser), the product and the expression used (ad content). Your understandig is greatly appreciated.
  • We may be unable to accept advertisements from organizations that compete with the business operations of the JAL Group and its affiliates (also includes information from organizations other than JAL Group airlines).
  • JAL media is media that communicates as part of the airline’s customer service. Therefore, we may not be able to accept any content or visual images that could cause a sense of anxiety or discomfort to our customers or put them at a disadvantage.
  • Advertising media and services carried out in restricted areas and in aircraft at an airport must comply with a variety of terms and conditions based on the Airport Law and Aviation Law. Your understanding is greatly appreciated.
  • Please contact us for details of restrictions on industries we can handle advertising for, products, and expressions used. In addition, please contact us at the production stage to inquire about the contents of the original document.
  • The first and last dates on which the each media is placed in-flight may change slightly due to the state of preparation ofaircraft.
  • We may be unable to implement the media service due to unavoidable reasons such as bad weather or force majeure. Your understanding is greatly appreciated.
  • We cannot provide a discount in the event of suspended service or a reduction in the number of scheduled flights.
  • In principle, you cannot cancel your application once you have submitted it. A cancellation charge will apply in the unlikely event that an application is canceled. Your understanding is greatly appreciated.

Points to note regarding advertising and promotion

Inquiries Applications

  • Americas (Eastern / Western US & Hawaii Islands)
    [NYC / Eastern US] World Media, Inc. / TEL: 1 212 244 5610 / www.worldmediaonline.com
    [HNL] PacRim Marketing Group Inc. / TEL: 1 808 949 4592 / www.pacrimmarketing.com
    [HNL] Lighthouse Hawaii / TEL: 1 808 926 0022 / lighthouse-hawaii.com
  • Europe (Europe)
    [LON] IMM International, UK Brand / TEL: 44 203 585 1300 / www.imm-international.com
    [PAR] Inflight Media Marketing France / TEL: 33 1 4013 7901 / www.imm-international.com
    [GVA] Inflight Media Marketing, AG / TEL: 41 22 310 80 51 / www.imm-international.com
    [ITA] Inflight Media Marketing International SARL / TEL: 39 02 46712521 / www.imm-international.com
  • Asia (excluding Japan)
    [SEL] First Media Service Corp. / TEL: 82 2 363 3591
    [TPE] TOP TAIWAN MEDIA FACTORY / TEL: 886 2 2371 1838 / www.top-taiwan.com
    [SHA] NewBase Rui Shi(Shanghai)Advertising Co., Ltd. / TEL: 86 21 6141 3871 / www.thenewbase.com
    [SHA] Jalux Shanghai Co., Ltd. / TEL: 86 21 34060663 / www.sh.jalux.com
    [HKG] IMM Asia HK Ltd. / TEL: 852 2639 3635 / www.imm-international.com
    [BKK] NewBase Thailand Ltd. / TEL: 66 2 252 3970-3 / www.thenewbase.com/thailand
    [BKK] JPP Thailand Ltd. / TEL: 66 02 051 4694
    [SIN] NewBase Content Pte. Ltd. / TEL: 65 6735 8681 / www.thenewbase.com/singapore
    [SIN] Spafax Airline Network Pte. Ltd. / TEL: 65 6531 2682 / www.spafax.com
    [IDN] Jet Set Media / TEL: 65 6260 3585
    [BOM] Mediascope Representation India LLP / TEL: 91 22 68468500 / www.zaubacorp.com/company/MEDIASCOPE-REPRESENTATION-INDIA-LLP/AAI-3767

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